Laying the foundation

Every year, the marketing division at Lilleborg creates strategic plans for each brand for the forthcoming 2-3 years. New plans and projects are formulated and existing plans are updated and revised. To define the oral care category in Norway and decide what strategy to follow and which projects to conduct is a demanding job and something that will keep me quite busy for a while. The coming weeks will be hectic and a little stressful but I am looking forward to learn a lot about the marketplace and our competitors.

Back to Business

Christmas is over and so is relaxing and peaceful days of leisure and rest…back to work, back to business. The vacation was great by the way and the small gifts I made at Lilleborg’s “Christmas preparations party” were appreciated by both friends and family. It was fun to do my own shower gel, pick colours and select fragrances. In the pictures below you see Stian and Jesper producing their own shower gel and me, proud of the deep red shower gel I was able to produce (FYI, the rest of them looked like crap)